The Term REALTOR®

The term REALTOR® is a registered collective-membership trademark that identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics. 


NAR Vision:

The National Association of REALTORS® strives to be the collective force influencing and shaping the real estate industry. It seeks to be:

  • The leading advocate of the right to own, use and transfer real property;
  • The acknowledged leader in developing standards for efficient, effective and ethical real estate business practices; and
  • Valued by highly-skilled real estate professionals and viewed by them as crucial to their success.

Our Mission:

The core purpose of the National Association of REALTORS® is to help its members become more profitable and successful.

Working on behalf of America’s property owners, the National Association of REALTORS® provides a facility for professional development, research and exchange of information among its members and to the public and government for the purpose of preserving the free enterprise system and the right to own, use and transfer real property.

 

NAR at a Glance:

What: The National Association of REALTORS®, “The Voice for Real Estate,” is America’s largest trade association, representing 1 million members, including NAR’s institutes, societies and councils, involved in all aspects of the residential and commercial real estate industries.

Who: Our membership is composed of residential and commercial REALTORS® who are brokers, salespeople, property managers, appraisers, counselors and others, engaged in all aspects of the real estate industry. Members belong to one or more of some 1,400 local associations/boards and 54 state and territory associations of REALTORS®, or to one of 81 cooperating associations in nearly 60 countries. They are pledged to a strict Code of Ethics and Standards of Practice.

Why: Working for America’s property owners, the National Association provides a facility for professional development, research and exchange of information among its members and to the public and government for the purpose of preserving the free enterprise system and the right to own real property.

 

NAR Commercial & Investment Real Estate:

Click here to learn more about NAR’s Commercial & Investment Real Estate.

Click here to learn more about NAR’s Commercial Member Services

Click here for NAR’s Commercial Market Insights Sept. 2021

Click here for NAR’s Commercial Issue Summaries and Indepth Information

Diversity, Equity and Inclusion

Bias Override: Overcoming Barriers to Fair Housing

Fairhaven: A Fair Housing Simulation

Learn more about NAR:

NAR has a long history within the real estate industry. Learn more about this organization at www.realtor.org